Brennan Dunn – Double Your Freelancing Rate
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Course Description
Looking to take your freelancing career to the next level? Brennan Dunn’s Double Your Freelancing Rate course is a step-by-step guide designed to help freelancers confidently charge higher rates, build stronger client relationships, and grow a more profitable business. Packed with actionable insights, the course includes video tutorials, scripts, templates, case studies, and more—all tailored to help freelancers redefine their value and close more deals.
Course Breakdown
Module 1: Understanding Your Clients
To charge premium rates, freelancers must first understand their clients’ needs and the value behind their projects. This module walks you through the essentials of client psychology, qualifying leads, and identifying high-value opportunities.
- Why Do We Become Freelancers?
- What Do Clients Want?
- Quantifying The Financial Upside
- Getting To A Solution
Module 2: Laying the Groundwork for Your Rates
This module dives into pricing theory and strategy, helping you overcome common pitfalls like commoditization and positioning yourself as a high-value expert.
- The Science of Pricing
- Avoiding Commoditization
- Reducing Risk
Module 3: Project Pricing Structures
Explore various pricing models, including hourly, daily, monthly, and performance-based rates. Learn when and how to implement each strategy to meet client needs while maximizing your income.
Module 4: Determining Your Rate
Setting the right rate is crucial for a sustainable and profitable freelance business. This module provides tools to calculate your ideal rate, optimize your pricing, and build confidence in charging what you’re worth.
- Calculating Your Target Minimum Effective Hourly Rate (TMEHR)
- Modulating, Optimizing, and Delegating
Module 5: Closing the Deal
Learn how to pitch your services, structure irresistible proposals, and handle client objections with confidence. This module equips you with everything you need to seal the deal effectively.
- Structuring Your Proposal
- Packaging Your Services
- Handling Pushback
Module 6: Growing Beyond Premium Rates
Discover how to scale your freelancing business by creating recurring revenue streams, building personal authority, and raising rates for your existing clients.
- Selling Retainers
- Productized Consulting
- Building Your Personal Brand
Bonus Content
Real-world inspiration awaits with video interviews from freelancers who have transformed their careers using the Double Your Freelancing Rate framework.
Why This Course?
Whether you’re a seasoned freelancer or just starting, this course provides the practical tools and strategies to elevate your career. From understanding client expectations to building a sustainable and profitable business, it’s all here. Start redefining your freelance worth—check out Brennan Dunn’s Double Your Freelancing Rate today!